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Corporate Finance & Capital Advisory

Strategic Capital Solutions & Financial Structuring for Mid-Market Growth

Independent advice for owners, boards, and management teams navigating capital raising, transactions, restructuring, and high-stakes financial decisions across Jordan and the region.

Corporate finance and capital advisory illustration

The core challenge

Growth decisions demand financial clarity.

Mid-market companies often reach a point where growth opportunities outpace their capital structure, reporting capability, or transaction readiness. Management may need to secure funding, evaluate an acquisition, refinance obligations, or protect liquidity while continuing to operate the business.

Kayan Advisory translates operational and financial information into a clear capital strategy, defensible valuation, and practical path to execution.

What we deliver

Transaction-ready analysis and hands-on execution support

Every engagement is shaped around the decision in front of you. Our role can range from a focused independent review to end-to-end preparation and execution support.

Capital Raising & Debt Structuring

Define funding requirements, compare debt and equity options, assess repayment capacity, and prepare financing scenarios and decision materials.

Valuation & Transaction Support

Establish a defensible view of value, test transaction economics, and support buy-side, sell-side, or shareholder discussions.

Restructuring & Turnaround

Diagnose liquidity pressure, prioritise actions, and prepare credible recovery scenarios and stakeholder reporting.

Financial Modelling & Deal Readiness

Build driver-based forecasts linking commercial assumptions to cash flow, financing needs, and enterprise value.

Financial Due Diligence

Assess quality of earnings, working capital, debt-like items, forecasts, and financial risks before capital is committed.

Board & Shareholder Decision Support

Turn complex alternatives into a concise framework showing assumptions, risks, trade-offs, and value implications.

Illustration of capital structuring and transaction decision support

Value & Impact

A stronger financial position for the decisions ahead

“We transform complex financial data into actionable strategy, preparing your organisation to secure capital and maximise enterprise value.”

Improved funding readiness

Credible forecasts, structured financing options, and decision-ready materials that withstand external scrutiny.

Stronger liquidity control

Clear cash requirements, downside scenarios, and prioritised actions before pressure becomes critical.

Higher transaction confidence

Defensible valuation, a transparent fact base, and disciplined support during negotiation and execution.

Who is this for?

We support companies through financing, acquisition and partnership transactions: from preparing the file and financial model to negotiating terms and running due diligence.

  • Companies raising growth capitalGetting the file and the financial model right before talking to a bank or investor.
  • Companies evaluating an acquisitionValuing the target, testing its numbers, and structuring and pricing the deal.
  • Owners planning an exitPreparing the business a year or more before a sale measurably raises the value.
  • Companies restructuring debtRescheduling, prioritising repayments and negotiating from realistic cash flows.
  • Partners drafting a shareholders agreementValuation, distribution and exit mechanics written down before a dispute, not after.
  • Companies heading into due diligenceOrdering the books, contracts and obligations before the other side examines them.

Good moments to call: at the first serious conversation with a funder, buyer or partner, and before signing any term sheet - deal terms are usually settled at that stage, not in the final contract.

Frequently Asked Questions

What clients usually ask before we begin

At what stage should we engage Kayan Advisory?

Ideally before financing discussions, transaction terms, or restructuring decisions become fixed. Early involvement preserves more strategic options.

Can you work alongside management and external advisers?

Yes. We work with owners, finance teams, legal counsel, auditors, lenders, and investors, with clearly defined responsibilities.

Is every engagement a full transaction mandate?

No. The scope may be a focused model review, independent valuation, liquidity diagnostic, or a complete capital-raising or transaction workstream.

Do you find us an investor or a lender?

We are not a finance broker and take no commission for arranging money. Our role is to make your company fundable: a file, a financial model and numbers that survive scrutiny, plus support through negotiation and due diligence with the party you choose.

When should preparation for a sale or financing start?

At least a year before you need it. Cleaning up the books, separating personal expenses, documenting contracts and stabilising margins all raise value or lower the cost of finance, and none of it can be fixed in the final month.

What does your due diligence cover?

The financial numbers, quality of earnings, tax and labour obligations and material contracts, and which of them affect price or terms. We work alongside legal counsel, not instead of them.

How do you handle deal confidentiality?

We sign a confidentiality agreement before receiving any data, limit access to the deal team, and never name a client or describe a transaction in our marketing.

Next step

Discuss your capital or transaction priorities.

Choose a 15-minute introduction call or share a detailed brief with our advisory team.

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